JESS MURPHY

loughborough / london , england

A BIT ABOUT ME

• I have created on social media for over 7 years now, starting in content on Tik Tok. This taught me the skills of performing in front of a camera and shooting short form video styles. I acquired over 150,000 followers on this platform with multiple viral videos, monitoring trends and algorithm patterns.
  

• I am now a MyProtein Athlete and fitness infleuncer, attending and documenting events, such as Gymshark LIFT Manchester and British University Sports. I have created UGC Content for many companies and here found my passion of mixing social media with the skills I am learning from my Finance degree, focusing on business analytics.
  

• I have spent the last few months in Social Media Management helping other fitness accounts increase engagement and reach.
  

• With a strong passion for both business and social media, and with the mixture of both of these I know I can help your brand increase social media engagement and ultimately sales, reaching audiences through today's integral marketing platforms, TikTok and Instagram.
  

TRUSTED BY...

CLIENT REVIEWS

PREVIOUS CONTENT PROJECTS

I love doing UGC a little different. I will absolutely create you aesthetic unboxings and product displays, but I also love to show experiences. How do your products perform in real life? How will the user use these in the real world? Lets directly address these audiences!! and show them how they will look using your products/services.

lifestyle examples

t4 bubble tea

DAVID LLOYD GYMS

mp - voiceover

MP - TREND

MYPROTEIN

The final two videos for MP exhibit what really is created when working with me on your UGC content. Multiple ideas will be provided in regards to a concept and alongside your team we can decide which will work best for your brands, and how many content options you require.

Both examples use an initial hook to grab a viewers attention. These audio-visual hooks will always be provided in briefs and I will give you many options to choose from and even film every single one if you select this !

The first ‘Voiceover’ example provides the user with alot of information, as well as the visual representation of how the product is used. This concept is a effective way of creating converting content. However option 2 plays more on trends and catching the viewers attention quickly and retaining for this short period of time, through trending audios, bold fonts and mystery of the end discount.

For a different style of content - creating discussion about an event.....

Here is a small promo video I did to summarise My Protein’s collaboration with

British Universities Sport. I used their ‘Student box’ as the Promotional item with all the Student Athletes competing at the University of Nottingham, holding it challeging them under the hashtag BUCSWEDNESDAY which is widely recognised in University Sport. This allowed to create a conversation about the day and MP as a sponsor.

MP X BUCS

HOW CAN I HELP YOUR BRAND ?

of customers trust the reviews and recommendations shared by people, rather than conventional advertisement

of companies incorporated UGC in their marketing strategy due to it being effective content to help build trust and authenticity for a brand profile

of people say UGC highly impacts their purchasing decisions

lets chat !

@JESSMURPHYMEDIA

@JESSMURPHYGYM

@JESSMURPHYMEDIA

@JESSALICEMURPHY